We Are Deep Freeze

Your #1 choice for custom ice fishing equipment.

Pro Staff

About Deep Freeze

Deep Freeze was officially formed on April 1st, 2012.  Our first product was the One Shot Skimmer.  Deep Freeze’s founder, Brad Zdroik, thought of the idea during a Green Bay Packers game in October of 2011.  After one year of development, the One Shot Skimmer hit retail shelves in October of 2012.  The Winter of 2014-15 will mark our third year selling ice fishing equipment.  We’ve come a long way, and we’re excited to introduce new, innovative ice fishing products into the marketplace.

At Deep Freeze, we also pride ourselves in the quality of our products.  As of October 2014, all of our products are proudly made and assembled in the USA.  If you ever have any questions, concerns, or comments regarding our products, be sure to get in contact with us.  Our goal is to make your ice fishing experience more enjoyable.  So have fun, stay safe, and FISH ON!!!

Any questions/comments for the Pro Staff can be sent to Info@DeepFreezeFishing.com.

Brad Zdroik

Brad is an avid ice fisherman from Rosholt, WI.  He loves thinking of new products, and bringing them to life.  Brad handles day-to-day operations as well as sales, marketing, assembly, and shipping.  He currently manages Deep Freeze out of Eagle River, WI.  When Brad isn’t busy with business at Deep Freeze, he enjoys spending as much time as possible on the ice.  Whether it’s chasing panfish, walleye, or northern pike, any day out on the ice is a good day for Brad.

Tim Thomas

An Earth Science high school teacher and avid professional tournament angler from Upstate NY, Tim co-captains the Finders Keepers Sportfishing Team with his brother Jeff Thomas. They follow the trout and salmon tournament circuit on Lake Ontario during the open water season, target perch and walleye in the fall, and both fish and run tournaments during the hard water season. Tim is the President and Tournament Director for the NYS Ice Pro-Am Tournament Series and the statewide NYS Winter Classic Tournament. He is also Pro-Staff for Plano, Frabill, Automatic Fisherman, Humminbird, Cannon, Minn-Kota, Gibbs-Delta, Okuma, Savage Gear, Ocean LED, Lurk, Fish Hawk, Waterwolf, Rhys Davis, Atommik, and Mad Moo Tackle.

Jeff Thomas

An accountant for Wegman’s and an avid professional tournament angler from Upstate NY, Jeff co-captains the Finders Keepers Sportfishing Team with his brother Tim Thomas. They follow the trout and salmon tournament circuit on Lake Ontario during the open water season, target perch and walleye in the fall, and both fish and run tournaments during the hard water season. Jeff is the Marketing Director for the NYS Ice Pro-Am Tournament Series and the statewide NYS Winter Classic Tournament. He is also Pro-Staff for Plano, Frabill, Automatic Fisherman, Humminbird, Cannon, Minn-Kota, Gibbs-Delta, Okuma, Savage Gear, Ocean LED, Lurk, Fish Hawk, Waterwolf, Rhys Davis, Atommik, and Mad Moo Tackle.

Matt Lazarski

Matt is a die-hard ice fisherman who lives for spending days out on the hardwater.  Matt currently resides in Central Wisconsin, and enjoys spending as much time as possible on one of the beautiful lakes in Northern Wisconsin.  Whether it’s on a tip-up or with the jig pole, he loves the pursuit of that trophy walleye.  And judging from his picture, you could say he also enjoys the open-water.

Paul Tomaszewski

If your goal is to find monster walleye, Paul is the guy to find them.  Paul is originally from Northeast Wisconsin, and spends much of his Winter guiding and fishing the Great Lakes System of lakes.  Walleye over 30″ are commonplace for Paul, and he also enjoys the search for jumbo perch.  Paul is also a member of the Ice Force Pro staff.

Adam "Hawk" Evanoff

Adam spends countless hours chasing down just about every species that swims across Wisconsin and Minnesota.  He has a contagious passion for fishing which makes him no stranger to trophy bass, pike, walleye, and lake trout.  Adam is a professional promoter for Deep Freeze and is constantly sharing his secrets with others for success out on the hard-water.

Dan Tomaszewski

Dan is passionate about icing huge walleyes all over the Bay of Green Bay and Bay de Noc. Along with his brother Paul, he catches and releases multiple 10lb walleyes per season. Dan takes pride in putting people on their first trophy walleye through the ice. When he gets a chance, during the soft water season he can often be found chasing smallies on either the Bay or on one of his favorite local inland lakes. Dan resides in Northeastern Wisconsin.